Sticky.
Brand Identity & ‘Power of Curiosity’ Framework.

Created a bold new visual identity for content marketing agency Sticky, bringing The Power of Curiosity framework to life. Developed brand guidelines, website design, social media graphics, event and promo materials. Designed the visual system for the framework itself – from curiosity cohort icons and colour language to reports, online quiz, animated socials and event collateral – expressing curiosity as a distinctive way to understand and engage audiences.